ChatGPT for Business Growth Course

Title: From Beginner to Confident User in One Day
Duration: 7 Hours (Including Breaks and Hands-on Exercises)
Target Audience: Entrepreneurs, Small Business Owners, Freelancers
Course Type: One-to-One or Small Group

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Session 1: Introduction to ChatGPT in Business

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📌 Objective: Familiarize yourself with ChatGPT’s capabilities and how it can be used for business growth.

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Topics Covered:

• What is ChatGPT, and how does it work?

• The benefits of AI-driven automation for businesses

• Understanding prompt engineering for better responses

• Ethical AI use in business

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✔️Hands-on Exercise: Explore basic prompts and responses. Use ChatGPT to introduce your business in a compelling way.

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🔹Prompt: "Describe my business [industry + key services] in a way that attracts potential customers."

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Session 2: ChatGPT for Business Strategy & Planning

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📌 Objective: Learn how to use ChatGPT for market research, competitor analysis, and business strategy.

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Topics Covered:

• Conducting market research with AI

• Generating business ideas and refining strategies

• Creating SWOT analyses and business plans

• Identifying target customers and audience insights

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✔️Hands-on Exercise: Use ChatGPT to draft a business strategy for a startup idea.

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🔹Prompt: "Analyze the market trends for [industry] and suggest a strategic approach for a small business in this sector."

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Session 3: ChatGPT for Marketing & Content Creation

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📌 Objective: Leverage ChatGPT to streamline marketing efforts and generate engaging content.

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Topics Covered:

• Writing social media posts, blogs, and email campaigns

• Creating engaging ad copy and sales pitches

• Optimizing SEO content and keyword research

• Generating product descriptions and branding messages

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✔️Hands-on Exercise: Create a week’s worth of social media content using ChatGPT.

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🔹Prompt: "Generate 5 Instagram post ideas with captions for a [business type]."

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Session 4: ChatGPT for Customer Service & Sales

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📌 Objective: Automate and enhance customer interactions with AI-powered responses and chatbots.

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Topics Covered:

• Using ChatGPT for automated customer responses

• Drafting chatbot scripts for common business inquiries

• Personalizing sales emails and follow-ups

• Enhancing customer service with AI-driven FAQs

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✔️Hands-on Exercise: Craft customer service and sales scripts with ChatGPT.

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🔹Prompt: "Write a polite and professional response for a customer asking about [specific product/service]."

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Session 5: ChatGPT for Productivity & Workflow Automation

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📌 Objective: Use ChatGPT to improve efficiency and automate repetitive tasks in business operations.

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Topics Covered:

• Writing professional emails, contracts, and reports

• Automating administrative tasks with AI-powered tools

• Integrating ChatGPT with other business applications (Notion, Trello, Zapier)

• AI for meeting summaries and action plans

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✔️Hands-on Exercise: Use ChatGPT to generate automated email responses and business proposals.

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🔹Prompt: "Draft a professional follow-up email for a potential client who inquired about our services."

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Session 6: Final Project & AI Ethics in Business

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📌 Objective: Apply ChatGPT to a real-world business scenario and understand ethical AI practices.

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Topics Covered:

• Best practices for ethical AI use in business

• Avoiding AI biases and misinformation

• Final Q&A and discussion on AI implementation strategies

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Final Project:
Participants will use ChatGPT to:

🔹Create a simple marketing campaign

🔹Automate a basic workflow

🔹Develop a chatbot script for customer inquiries