Social Media That Sells: Strategy, Content, and Consistency—Done for You

Most brands don’t fail on social because their product is weak; they fail because their message is unclear, their posts are sporadic, and there’s no plan connecting content to revenue. If that sounds familiar, you’re not alone.

Our social media service is built to fix exactly that—turning your channels into a steady engine for visibility, leads, and sales. We combine smart strategy, on-brand content, and weekly consistency so you can focus on running the business while your audience (and pipeline) grows.

What Great Social Media Actually Does

Think of your social channels as a growth system driven by three Cs:

• Clarity – A clear promise for a specific audience. People should know in five seconds what you do and why it matters.

• Consistency – Regular, reliable publishing that trains the algorithm (and your audience) to expect you.

• Conversion – Content designed to spark action: website visits, email sign-ups, demo requests, bookings, or direct sales.

Likes are nice. Leads are better. Our service is engineered to deliver both.

Our Done-for-You Approach (6 Steps)

1) Audit & Foundations

We start with a deep dive:

• Profile clean-up (bio, links, highlights, pinned posts)

• Audience and competitor scan

• Voice & visual guidelines (so every caption and creative feels unmistakably “you”)

• KPI baseline (what’s working, what’s wasting time)

2) Strategy & Content Pillars

No more random acts of posting. We design 3–5 content pillars that map to your goals:

• Educate: tips, how-tos, checklists

• Demonstrate: case studies, before/after, mini tutorials

• Trust: testimonials, behind-the-scenes, values

• Convert: offers, lead magnets, events, booking prompts

This becomes your north star for the next 90 days.

3) 30-Day Content Calendar

We plan themes, hooks, and formats per platform (e.g., Reels + carousels for Instagram, thought-leadership for LinkedIn, short “how-to” videos for TikTok/Shorts). You’ll see what’s posting, where, and why—in advance.

4) Creation & Production

We write, design, and produce:

• Scroll-stopping visuals (carousels, short-form video, story sequences)

• Captions with strong hooks and natural CTAs

• On-brand templates you can reuse

• Optional: UGC-style, voiceover scripts, and subtitled vertical video

We blend AI efficiency + human craft to keep quality high and turnaround fast.

5) Publishing & Community Management

We schedule posts at the best times for your audience and manage comments/DMs using agreed playbooks (what to escalate, how to handle FAQs, response tone). Your community feels heard—and you stay out of the weeds.

6) Measure, Learn, Improve

Every month you’ll get a simple report:

• Reach, engagement, saves, profile visits

• Clicks, leads, and assisted revenue where trackable

• What to do more of, what to stop, and new tests for next month

No jargon. Just insights and clear next steps.

What You Get Each Month

• 12–20 on-brand posts across your selected channels

• 4–8 short videos/Reels/Shorts optimised for attention and retention

• Story sequences for promotions, FAQs, and behind-the-scenes

• Community management (light to full, based on package)

• Ad-ready creative variants for A/B testing (optional)

• Monthly performance report + strategy call

• Template pack so your team can move fast between cycles

We’ll tailor the mix to your goals and budget.

30/60/90-Day Plan (What to Expect)

Days 1–30: Set the Stage

• Audit, strategy, content pillars

• Profile optimisation + first month of posts

• Quick wins: reformatted carousels, pinned offers, link-in-bio flow

• KPI target: consistent cadence, baseline improvement in saves and profile visits

Days 31–60: Build Momentum

• Introduce short-form video + community playbooks

• First lightweight ad test (lead form or engagement) if relevant

• KPI target: lift in reach, click-throughs, and qualified inquiries

Days 61–90: Optimise & Scale

• Double down on top formats/topics

• Refine hooks, offers, and creative based on the data

• KPI target: repeatable content patterns and a measurable pipeline contribution

We won’t overpromise overnight miracles—but you’ll see clear movement and a plan you can trust.

Mini Case Snapshot (Composite Example)

A service business with sporadic posting wanted leads, not just likes. We:

• Cleaned up profiles and added a clear “Book a call” flow

• Built pillars around “quick wins,” client stories, and FAQs

• Introduced 2 Reels per week and one LinkedIn carousel repurposed from blog content

• Ran a small lead form test to validate the offer

90 days later: +74% saves, +52% profile visits, 3–5 qualified inquiries per week from organic, with the lowest-cost leads coming from short video. (Your results will vary; the point is the system.)

Platforms & Content We Manage

• Instagram & Facebook: Carousels, Reels, Stories, DM flows, Collabs

• LinkedIn: Thought-leadership posts, carousels, native docs, employee advocacy

• TikTok & YouTube Shorts: Educational, behind-the-scenes, and POV formats

• Pinterest: Evergreen pins for SEO-friendly traffic (where relevant)

• X (Twitter): Threads, launch updates, customer support (optional)

We’ll focus on the 1–3 channels where your audience actually hangs out—depth beats scatter.

Sample Post Ideas (Plug-and-Play)

• “90-Second Fix” – Quick video solving a common problem your buyers face

• “From Our DMs” – Answer a real question (anonymised) as a carousel

• “Before/After” – A transformation clip with a one-line lesson

• “3 Mistakes to Avoid” – Hook > mistakes > how to fix > CTA

• “Client Playbook” – A mini tutorial built from a recent project

We’ll create these for you—this list shows the kind of content that consistently performs.

How We Work with Your Team

• Low-lift for you: One kickoff workshop, then async approvals

• Brand-safe: We match your voice and visual identity

• Transparent: Shared calendars, asset libraries, clear reporting

• Flexible: We can collaborate with in-house marketers or act as your full social team

FAQs

Do we need to be on camera?Not necessarily. UGC-style or voiceover formats work great without face-to-camera. If you’re open to it, we’ll coach for simple on-camera wins.

How fast will we see results?Directional signals often show within 30–45 days. Sustainable growth patterns typically emerge over 60–90 days as the system compounds.

Who owns the content?You do. We provide source files and reusable templates.

Can you handle DMs and comments?Yes—using approved responses and escalation rules. Sensitive issues get routed to you immediately.

Do you run ads?We can. We start with organic, then layer in lightweight paid tests to amplify what already works.

Ready to Turn Social into a Growth Channel?

If you want scroll-stopping content, a rhythm you can rely on, and a strategy tied to pipeline—not vanity metrics—we’re here to help.

Contact us to book a quick discovery call. We’ll review your current channels, share specific opportunities we see for the next 90 days, and outline a plan that fits your goals and budget.